Project Scope

Website Design & Development
Catalog Design
Trade Show Graphics
Technical Illustrations
Specification Sheet Design

Project Summary

Aion LED is a high end LED manufacturer in San Francisco. The owners of the company wanted to define guidelines for the existing brand and extend their reach into new markets and channels while maintaining their status in existing markets.

I joined Aion LED as their first designer and led design for over five years since. I helped the brand expand into new territories, premier new product categories, and launch sub-brands.

I have worked on every design aspect of the business:

• Define visual guidelines and perimeters for primary and sub-brands
• Redesign & develop corporate website (HTML, CSS & JQuery)
• Present & design brand-defining marketing campaigns
• Develop Landing Pages and Email Designs
• Design large scale tradeshow graphics, banners, event collateral
• Illustrate technical 2D and isometric drawings to scale
• Photography and Photo re-touching